Falling in love. All over again. At Velorosa®, we’re feeling very young at heart. Our women-owned cycling clothing company turns eight this year, and we remember that being a pretty cool age. Big banana seats, maybe a deck of cards in your spokes. Hair pulled into pigtails so you could work on a few homemade jump ramps or spend the day cruising with your friends. Nobody counted miles or calories—just how much longer you could stay outside before an adult started worrying. Our 2023 collections are designed to be playful. Paint splashes, checkerboards, and a little retro thrown in too. We want to celebrate that incredible feeling of freedom that happens as you roll into your friend’s driveway and embark on your next adventure. Whatever ambitious goals you’ve set for this year, we hope one is simply to embrace the joy of being on your bicycle. Love your ride.
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